Privacy Policy

American Light Deign cares about your privacy. As a result, we collect and use personal data only as it might be needed for us to deliver world-class products, and services. Your personal data includes information such as:

Name Address (Zip Code)Interest Email address Other data collected that could directly or indirectly identify you.

American Light Deign Privacy Policy is intended to explain to you how and what data we collect.

How and we use your personal data?

It also describes options we provide for you to access, update, or otherwise take control of the personal data that we process.

If at any time you have questions about our practices or any of your rights described below, please contact the Data Protection Office (“DPO”) or email us at

[email protected]

with the subject line DPO. This email is actively monitored.

What Type of information do we collect?

We collect information in order to provide the best possible experience.

The majority of personal data is collected directly from you when you:

create an account or purchase any of our Services (ex: billing information, including name, address, credit card number, and government identification);request assistance from our customer support team (ex: phone number);complete contact forms or request newsletters or other information from us (ex: email); or participate in contests and surveys, apply for a job, or otherwise participate in activities we promote that might require information about you.

However, we also collect additional information when delivering our Services to you to ensure necessary and optimal performance. These methods of collection may not be as obvious to you, so we wanted to highlight and explain below a bit more about what these might be (as they vary from time to time) and how they work:

Account-related information

is collected in association with the use of Services, such as account number, purchases when products renew or expire, information requests, and

customer service

requests and notes or details explaining what you asked for and how we responded.

Cookies and similar technologies

on our websites and our mobile applications allow us to track your browsing behavior, links clicked, items purchased, your device type, and to collect various data, including analytics, about how you use and interact with our Services. This allows us to provide you with more relevant product offerings, a better experience on our sites and mobile applications, and to collect, analyze and improve the performance of our Services. We may also collect your location (IP address) so that we can personalize our Services. For additional information, and to learn how to manage the technologies we utilize, please visit our

Cookie Policy.

(PENDING)

Data about the Usage of Services

is automatically collected when you use and interact with our Services, including metadata, log files, cookie/device IDs, page load time, server response time, and approximate location information to measure website performance and improve our systems, including browser type and settings, the date and time the Services were used, information about browser configuration and plugins, language preferences and cookie data, information about devices accessing the Services, including the type of device, what operating system is used, device settings, application IDs, unique device identifiers and error data is collected.

Supplemented Data

may be received about you from other sources, including publicly available databases or third parties from whom we have purchased data, in which case we may combine this data with information we already have about you so that we can update, expand and analyze the accuracy of our records, identify new customers, and provide products and services that may be of interest to you. If you provide us with personal information about others, or if others give us your information, we will only use that information for the specific reason for which it was provided to us.

How we utilize information.

We strongly believe in both minimizing the data we collect and limiting its use and purpose to only that (1) for which we have been given permission, (2) as necessary to deliver the Services you purchase or interact with, or (3) as we might be required or permitted for legal compliance or other lawful purposes. These uses include:

Deliver, improve, update, and enhance the Services we provide to you.

We collect various information relating to your purchase, use, and/or interactions with our Services. We utilize this information to:

Improve and optimize the operation and performance of our Services (again, including our websites and mobile applications)Diagnose problems with and identify any security risks, errors, or needed enhancements to the Services Detect and prevent fraud and abuse of our Services and systems Collecting aggregate statistics about the use of the Services Understand and analyze how you use our Services and what products and services are most relevant to you.

Often, much of the data collected is aggregated or statistical data about how individuals use our Services and are not linked to any personal data, but to the extent it is itself personal data or is linked or linkable to personal data, we treat it accordingly.

Sharing with trusted third parties.

We may share your personal data with affiliated companies within our corporate family, with third parties with which we have partnered to allow you to integrate their services into our own Services, and with trusted third-party service providers as necessary for them to perform services on our behalf, such as:

Processing credit card payments Serving advertisements Conducting contests or surveys Performing analysis of our Services and customers' demographics Communicating with you, such as by way of email or survey delivery Customer relationship management.

We only share your personal data as necessary for any third party to provide the services as requested or as needed on our behalf. These third parties (and any subcontractors) are subject to strict data processing terms and conditions and are prohibited from utilizing, sharing, or retaining your personal data for any purpose other than as they have been specifically contracted for (or without your consent).

We may also share your information with third parties for the purpose of facilitating/allowing a merger, acquisition or sale of all or substantially all of our assets, in which case the acquiring company may continue to utilize your data in the manner for which it was provided and intended.

Communicating with you.

We may contact you directly or through a third-party service provider regarding products or services you have signed up or purchased from us, such as necessary to deliver transactional or service-related communications. We may also contact you with offers for additional services we think you’ll find valuable if you give us consent, or where allowed based upon legitimate interests. You don’t need to provide consent as a condition to purchase our goods or services. These contacts may include:

Email Text (SMS) messages

Transfer of personal data abroad.

If you utilize our Services from a country other than the country where our servers are located, your communications with us may result in transferring your personal data across international borders. Also, when you call us or initiate a chat, we may provide you with support from one of our global locations outside your country of origin. In these cases, your personal data is handled according to this Privacy Policy.

Compliance with legal, regulatory, and law enforcement requests.

We cooperate with government and law enforcement officials and private parties to enforce and comply with the law. We will disclose any information about you to the government or law enforcement officials or private parties as we, in our sole discretion, believe necessary or appropriate to respond to claims and legal processes (such as subpoena requests), to protect our property and rights or the property and rights of a third party, to protect the safety of the public or any person, or to prevent or stop activity we consider to be illegal or unethical.

To the extent we are legally permitted to do so, we will take reasonable steps to notify you in the event that we are required to provide your personal information to third parties as part of the legal process. We will also share your information to the extent necessary to comply with ICANN or any ccTLD rules, regulations, and policies when you register a domain name with us. For reasons critical to maintaining the security, stability, and resiliency of the Internet, this includes the transfer of domain name registration information to the underlying domain registry operator and escrow provider and the publication of that information as required by ICANN in the public WHOIS database.

Website analytics.

We use multiple web analytics tools provided by service partners such as Google Analytics, Mix Panel, and Singular to collect information about how you interact with our website or mobile applications, including what pages you visit, what site you visited prior to visiting our website, how much time you spend on each page, what operating system and web browser you use and network and IP information. We use the information provided by these tools to improve our Services. These tools place persistent cookies in your browser to identify you as a unique user the next time you visit our website. Each cookie cannot be used by anyone other than the service provider (ex: Google for Google Analytics). The information collected from the cookie may be transmitted to and stored by these service partners on servers in a country other than the country in which you reside. Though the information collected does not include personal data such as name, address, billing information, etc., the information collected is used and shared by these service providers in accordance with their individual privacy policies.

Targeted advertisements.

Targeted ads or interest-based offers may be presented to you based on your activities on our web pages, and other websites, and based on membership level. These offers will display as varying product banners presented to you while browsing. We also partner with third parties to manage our advertising on our web pages and other websites. Our third-party partners may use technologies such as cookies to gather information about such activities in order to provide you with advertising based on your browsing activities and interests and to measure advertising effectiveness. If you wish to opt out of interest-based advertising click here

[or if located in the European Union click here]. Please note you will continue to receive generic ads.

Third-party websites.

Our website and our mobile applications contain links to third-party websites. We are not responsible for the privacy practices or the content of third-party sites. Please read the privacy policy of any website you visit.

The E.U-U.S and Swiss-U.S. Privacy Shield Frameworks.

Our parent company, American Light Deign does not participate (But currently working on) in and has not certified its compliance with the EU-U.S. and Swiss-U.S. Privacy Shield Framework. Florida Living Outdoor is committed to subjecting all personal data received from the EU or Switzerland, in reliance on the Privacy Shield Framework, to the Framework’s applicable Principles. To learn more about the Privacy Shield Framework, visit the U.S. Department of Commerce’s

Privacy Shield List.

.

American Light Deign is responsible for the processing of personal data it receives, under each Privacy Shield Framework, and subsequently transfers to a third party acting as an agent on its behalf. American Light Deign Inc. complies with the Privacy Shield Principles for all onward transfers of personal data from the EU and Switzerland, including the onward transfer liability provisions.

With respect to personal data received or transferred pursuant to each Privacy Shield Framework, American Light Deign is subject to the regulatory enforcement powers of the U.S. Federal Trade Commission. In certain situations, American Light Deign Inc. may be required to disclose personal data in response to lawful requests by public authorities, including to meet national security or law enforcement requirements.

If you have an unresolved privacy or data use concern that we have not addressed satisfactorily, please contact our U.S.-based third-party dispute resolution provider (free of charge) at

https://feedback-form.truste.com/watchdog/request

. Under certain conditions, more fully described on the Privacy Shield website , you may invoke binding arbitration when other dispute resolution procedures have been exhausted.

In compliance with the Privacy Shield Principles, American Light Deign commits to resolve complaints about our collection or use of your personal information. EU and Swiss individuals with inquiries or complaints regarding our Privacy Shield policy should first contact us in any manner provided in the “CONTACT US” section below in this Privacy Policy. Florida Living Outdoor has further committed to cooperate with the panel established by the EU data protection authorities (DPAs) and the Swiss Federal Data Protection and Information Commissioner (FDPIC) with regard to unresolved Privacy Shield complaints concerning human resources data transferred from the EU and Switzerland in the context of the employment relationship.

How we secure, store, and retain your data.

We follow generally accepted standards to store and protect the personal data we collect, both during transmission and once received and stored, including utilization of encryption where appropriate.

We retain personal data only for as long as necessary to provide the Services you have requested and thereafter for a variety of legitimate legal or business purposes. These might include retention periods:

mandated by law, contract, or similar obligations applicable to our business operations; for preserving, resolving, defending, or enforcing our legal/contractual rights; or needed to maintain adequate and accurate business and financial records.

If you have any questions about the security or retention of your personal data, you can contact us at

[email protected]

‘Do Not Track’ notifications.

Some browsers allow you to automatically notify websites you visit not to track you using a “Do Not Track” signal. There is no consensus among industry participants as to what “Do Not Track” means in this context. Like many websites and online services, we currently do not alter our practices when we receive a “Do Not Track” signal from a visitor’s browser. To find out more about “Do Not Track,” you may wish to visit

www.allaboutdnt.com

.

Age restrictions.

Our Services are available for purchase only for those over the age of 18. Our Services are not targeted to, intended to be consumed by, or designed to entice individuals under the age of 18. If you know of or have reason to believe anyone under the age of 18 has provided us with any personal data, please contact us.

Changes in our Privacy Policy.

We reserve the right to modify this Privacy Policy at any time. If we decide to change our Privacy Policy, we will post those changes to this Privacy Policy and any other places we deem appropriate so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it. If we make material changes to this Privacy Policy, we will notify you here, by email, or by means of a notice on our home page, at least thirty (30) days prior to the implementation of the changes.

Data Protection Authority.

If you are a resident of the European Economic Area (EEA) and believe we maintain your personal data subject to the General Data Protection Regulation (GDPR), you may direct questions or complaints to your local supervisory authority or our lead supervisory authority, the UK’s Information Commissioner’s Office, as noted below:

www.ico.org.uk

Information Commissioner’s Office

Wycliffe House, Water Lane, Wilm slow, Cheshire, SK9 5AF, United Kingdom

Phone: 0303 123 1113

Contact us.

If you have any privacy-related questions, concerns or complaints about our Privacy Policy, our practices, or our Services, you may contact our Office of the DPO by email at

[email protected]

In the alternative, you may contact us by either of the following means:

By Mail: Attn: Office of the Data Protection Officer, 7503 John Marshall Hwy Marshall, VA 20115 By Phone: 321.830.5660

We will respond to all requests, inquiries, or concerns within thirty (30) days.